Rentals are the future. There is no question about it. Consumers are looking for sustainable consumption models, and non-ownership attitudes and other access based ideologies are becoming increasingly more popular. And we think this is a good thing.
The problem is that the rental industry has long been underserved by modern technology providers. When you walk into a rental provider you are greeted with technology running locally on battle-tested but outdated operating systems - or sometimes just paper and pen. Does this sound like something that will empower experience-driven non-ownership in a global way? Nope.
Friction is a force preventing movement. By removing friction from the industry we empower everyone from rental businesses to equipment manufacturers to focus on what they do best - designing & creating experiences.
With less friction, renting as a business model becomes more approachable, profitable and scalable. This means that more businesses can be built around the sustainable consumption model of renting.
The rental industry needs its own set of technologies that take into consideration its specialties and complexity. Rentle is here to provide just that, and helping businesses focus on what is important. We design and offer frictionless solutions for your business.
We design ways to remove friction in sustainable consumption and to empower better experiences both for our customers and the end-user. Experiences are the key drivers to empowering successful and sustainable change globally.
Software is used by humans and it should be designed for humans. When both the employees and end customers enjoy interacting with the software we develop - people will drive towards more sustainable consumption.